Scientific games

Scientific games

Headquartered in Las Vegas, Scientific Games is actually operational across six continents and is considered a world leader in terms of gambling software, with more than 80 years of trading history having being founded in 1932, under a different name; parent company, Bally Technologies.

Scientific Games became the company's group trading name in 1973 following a number of corporate reshuffles and business changes and has grown significantly over the decades, now employing over 9,000 staff worldwide.

In 2021 Scientific Games witnessed considerably further growth following the legalization of online gambling in a number of US states which saw demand for its services increase materially.

Originally though, the Scientific Games Corporation was responsible for servicing the land-based casino sector and, being based in Las Vegas NV was perfectly positioned to be able to cater for the many casinos that straddled the famed strip.

Their technological expertise has been called on by some of the most prestigious casinos in the "city that never sleeps" and they still continue to provide these services today. However, like any good business, they also adapted to the times and as a result of the start of the internet in the 1990s, this saw the gradual birth of online gambling.

Because of this, Scientific Games were quick to react and began to divide its focus, committing resources to adding an online gambling software development division. Unsurprisingly, this is the most lucrative arm of their business today. The company boasts an annual turnover that exceeds $3 billion, while its assets total over $8 billion. With offices also in Chicago, Stockholm, Tel Aviv and also Manchester (England), they are one of the only, truly worldwide software development companies in the online gambling industry.

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Online sectors that Scientific Games cover

While the company obviously are prominent in the land-based sector of gambling, they have shown that they know what they are doing online as well and being headquartered in the US it is some feat to be dominating in other more established markets. As a result, the services that they provide are considerably popular. Below you can find them outlined.

Slots

Scientific Gaming has developed hundreds of titles for many of the major operators in the industry. These all differ in terms of the type of slot games and range from traditional classics, video slots or branded slots (based on movie, TV or video game franchises).

Table Games

With the company's well-marketed Shuffle Master online division, which is basically the software arm that they use to develop table games, SG has been able to attract a considerable amount of interest.

Because of this, it means that the games they do develop are unique and can challenge the most popular in the industry. This includes various types and versions of blackjack, baccarat, roulette, craps, sic bo and pai gow, as well as poker.

Lottery

A major string to its bow, Scientific Games partners with over 150 different lotteries in a number of countries around the world. It is true that lottery has always been a popular form of gambling and as a result, Scientific Games were able to capitalize on this.

Due to the fact that most people do not consider it to be ‘proper gambling’, Scientific Games has easily proved this assumption wrong, especially considering how much of a hit this is.

Sports Betting

Scientific Games also provides the online gambling industry with a leading and much sought-after sports betting product and this seamlessly integrates into their client’s front end of their website. It, therefore, means that from a GUI (Graphic User Interface) perspective, the visual aesthetics are exactly the same as what someone would want to view at a sportsbook.

It is capable of displaying odds across multiple markets, while the sophisticated software is also able plug into the live betting market so that it can provide its clients with a product that is also in line with updated trends in the market.

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Scientific games FAQs

Why is Scientific Games popular?

Having been around for so many years, even before the start of the online gambling industry, helped Scientific Games to gain a credible reputation for itself. It found that it could use the expertise that it had built up and leverage this under a brand name that already had meaning in an industry that was more or less, for all intents and purposes very closely related. While its headquarters were in the United States, that did not stop it in terms of its ambitions and is one of the reasons for its major success as a company today.